“To light up passion and bring joy” — POP MART earns a spot on TIME’s 2025 list of the World’s Most Influential Companies for the first time, thanks to its thriving IP ecosystem.
BEIJING, June 27, 2025 /PRNewswire/ — TIME magazine has officially announced its 2025 TIME100 Most Influential Companies, recognizing POP MART as the first-ever Chinese art toy company to be featured. Guided by its mission of “to light up passion and bring joy”, POP MART joins global giants such as DeepSeek, Meta, ASML on this prestigious list.
Global Recognition for POP MART IP Ecosystem
POP MART is listed under the “Disrupters” category. The editorial board noted:
“POP MART has ignited a global wave of enthusiasm by combining its original IP creations and incubation system with the thrill of surprise and immersive offline experiences.”
This recognition affirms the global impact of POP MART’s brand vision. In 2024, all four of its core IPs—THE MONSTERS, CRYBABY, MOLLY, and SKULLPANDA—achieved over RMB 1 billion in revenue. Notably, CRYBABY hit this milestone in just 18 months, marking a new record for IP growth. Alongside high revenue, POP MART continues to innovate across product lines: plush toys grew by 1289%, POP BLOCK sets sold out upon launch, and designer art toys now account for a healthier 53.2% of the product mix, reflecting a maturing IP-centered ecosystem.
Accelerated Global Expansion
POP MART has successfully opened themed and flagship stores in landmark locations around the world—such as MEGA BANGNA, the largest shopping mall in Bangkok; Ba Na Hills in Vietnam; Oxford Street in the UK; San Diego in the US; and Myeongdong in South Korea—continuously expanding its international presence. In July last year, POP MART entered the Louvre in Paris, becoming the first Chinese designer toy brand to be featured in this world-renowned art institution.
POP MART is fast becoming a new language for cross-cultural expression and a global symbol of pop culture. To the world, from the world — the company is building a more complete and diverse commercial ecosystem rooted in IP, aimed at upgrading and sustainably growing its global business. Looking forward, POP MART remains committed to “Go Higher, Go Further”, delivering broader product offerings, exceptional quality, and immersive experiences — spreading global trends and joyful inspiration to even more consumers, as it strives to become The World’s POP MART.
About POP MART
POP MART is a rising global force in pop culture and entertainment. Our purpose is to celebrate daily moments and inspire through designer toys and fun experiences. Our focus is IP incubation & operations, designer toys & retail, theme parks & experiences, also digital entertainment. POP MART has over 550 stores in 30+ countries and regions, more than 2,500 ROBOSHOPs, and operates across multiple cross-border e-commerce platforms, reaching consumers in over 90 countries. We manage & represent incredible artists from all over the world. Our roster spans dozens of iconic characters, like MOLLY, DIMOO, SKULLPANDA, THE MONSTERS, HIRONO and more. With our IP characters, we create iconic cross-overs. Our mission is to light up passion & bring joy around the world. POP MART is not just a brand, it’s a galaxy of creative possibilities.
About TIME100 Most Influential Companies
The TIME100 Most Influential Companies list honors organizations making an extraordinary impact around the world and shaping the future. Now in its fifth year, the annual list evaluates companies across multiple dimensions—including relevance, influence, innovation, leadership, strategic vision, and achievements.
