HONG KONG — Popular local idol Keung To celebrated his birthday today with overwhelming fan support that turned Causeway Bay into a citywide spectacle. Dubbed “Keung To Bay” by fans and netizens, the area saw thousands gather for themed events and displays, turning the shopping district into a birthday hub that drew both residents and tourists.
Fan groups organized a series of public tributes including an all-day free tram ride event, where trams were decked out in Keung To birthday-themed wraps. Commuters were treated to complimentary rides, while many stopped to take photos with the decorated vehicles. Giant LED billboards and street-side video displays played birthday messages across the area, blanketing Causeway Bay in a festive “Keung To atmosphere.”
The festivities followed a weekend of events including a drone light show and fireworks display in West Kowloon. Some industry analysts estimate the celebration-driven foot traffic generated several million Hong Kong dollars in additional retail and tourism spending. As a flagship figure in Hong Kong’s idol scene, Keung To’s influence has once again demonstrated the cultural and economic impact of local fandom — inspiring new ideas for promotion within the retail and tourism sectors.
