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SINGAPORE, April 22, 2025 /PRNewswire/ — To tap into Singapore’s peak outbound travel season during the summer vacation, the Taiwan Tourism Administration has partnered with 31 organisations, including airlines, hotels, leisure farms, amusement parks, and tourism associations, along with seven major travel agencies—ASA Holiday, Chan Brothers Travel, CTC Travel, EU Holidays, Hong Thai Travel, Nam Ho Travel, and WTS Travel—to host the Taiwan Travel Fair from April 25th to 27th at Marina Square. The event will showcase Taiwan’s latest and most unique travel attractions, including forest railways, island beaches, family-friendly theme parks, and leisure farms, encouraging Singaporean travellers to discover new ways to explore Taiwan year-round.
Building on the positive reception from the past three years, Taiwan Travel Fair has received enthusiastic feedback, drawing tens of thousands of local visitors each time. This year’s Taiwan Travel Fair brings even more exciting news—a special bonus offer under the “Taiwan the Lucky Land” campaign. In addition to the existing prizes, exclusive additional rewards have been introduced for Singaporean travellers: by registering their trip 1 to 7 days before arriving in Taiwan, they have a chance to win NT$5,000! With Taiwan’s well-developed transportation system, visitors can easily travel around using the “TAIWAN PASS,” which integrates Taiwan High-Speed Rail (HSR), Railway, MRT systems, Tour Buses, Tourist Shuttle services, and take advantage of special “buy-one-get-one-free” HSR ticket offers, making travel across Taiwan more convenient than ever.
This year’s fair theme, “Take a Sip of Taiwan,” highlights the vibrant colours of Taiwan’s tourism branding 3.0 campaign. The Taiwan Travel Fair will offer lively and interactive experiences, including a refreshing “Magical Layered Gelidium Jelly Drink,” a uniquely Taiwanese summer treat, and freshly baked “Taiwanese Eggie Cake.” Visitors who complete a survey at the fair can enjoy these popular snacks and beverages, filling Marina Square with the delightful aromas of Taiwan.
During the three-day event, the renowned Taiwanese circus troupe Eye Catching Circus will present live performances titled “Island Passages” blending acrobatics, juggling, dance, and theatre to bring Taiwan’s ecology, culture, cuisine, and lifestyle vividly to life, creating a vibrant and engaging atmosphere for Singaporean audiences. Additionally, the fair will feature DIY workshops where visitors can paint beer glasses and craft leather OhBear cardholders, offering a fun, hands-on way to learn about Taiwan’s unique travel experiences—perfect for family travellers.
Following the fair, over 100 tourism industry representatives from Taiwan and Singapore will participate in a B2B Taiwan Tourism Workshop on April 28th at Hilton Orchard Singapore. The workshop will share Taiwan’s latest tourism updates and promotional offers, provide one-on-one business matchmaking opportunities, and feature a lucky draw for Singapore–Taiwan round-trip flight tickets to encourage Singaporean partners to visit Taiwan and develop new travel packages. This collaborative effort aims to boost visitor numbers from Singapore to Taiwan, reaching new peaks in 2025.
With rich tourism resources, language convenience, frequent flights, delicious cuisine, unforgettable street food and friendly people, Taiwan remains a top choice for Singaporean travellers to visit again and again. In addition to the Taiwan Travel Fair campaign at Marina Square, Singapore’s MRT, buses, and taxis will showcase Taiwan’s stunning scenery and culinary delights with eye-catching display ads. The Taiwan Tourism Administration warmly invites Singaporean friends to visit the Taiwan Travel Fair from April 25th to 27th, to experience Taiwan’s flavours, sights and sounds firsthand, discover new ways to enjoy Taiwan, and seize the moment to book their trips with participating travel agencies and receive exclusive gifts. Let’s have a drink, grab a deal, and enjoy a joyful and relaxing weekend together at the Taiwan Travel Fair!
Event Information
2025 Taiwan Travel Fair
Date: April 25th (Fri) – April 27th (Sun), 2025
Time: 11:00 AM – 7:00 PM
Venue: Central Atrium, Marina Square
Target Audience: Free admission to General Public
2025 Taiwan Tourism Workshop
Date: April 28th (Mon), 2025
Time: 1:25 PM – 4:30 PM
Venue: Hilton Orchard Singapore
Target Audience: Taiwan and Singapore travel industry professionals (Invited only)