Hong Kong, 29 October 2025 — According to Deloitte’s first APEC CEO Survey report, titled ‘Bridging the Certainty Gap’, business leaders across 18 Asia-Pacific economies are adopting a strategy of ‘expansive resilience’—converting uncertainty into competitive advantage through innovation, regional collaboration, and digital transformation. Despite geopolitical instability being named the top risk by 49% of respondents, 70% remain confident in their own company’s growth outlook. The survey also shows 60% of companies have deployed AI in at least two business functions, with IT, cybersecurity, and customer-facing services leading adoption.
Supply chain strategy is evolving into a key competitive asset, with 52% of APEC CEOs planning to diversify or expand their supply chains. Capital deployment is also set to rise: 39% of leaders plan M&A activity in the next year, rising to 59% within three years. Sustainability investment is surging, with 59% of CEOs increasing spending this year, up from 29% last year. David Hill, Deloitte Asia Pacific CEO, noted that CEOs are “turning disruption into opportunity” and demonstrating optimism despite global headwinds. The report underscores that APEC’s corporate leaders are moving decisively, transforming operations and capital strategies to navigate a rapidly evolving business environment.
